The company will begin its work next week and will benefit from all of its holdings PlayStation brand of intellectual property rights and patents and personalities and even the names of the games to launch full games geared to Asian markets, Japan and the first degree on smartphones platforms.
Sony did not mention the expected date for the launch of the first game of the new company to develop, but the timing of this announcement comes in conjunction with the entry of Nintendo smartphone game industry also through the game looked like a more social network, which is a game and there are four other games being developed next year to fired.
It is noteworthy that Sony had an initiative called PlayStation Mobile was closed last year after failing to bridge the gap between smart phone games developed by independent and PlayStation Vita device.
It is clear that the new Sony is expanding its role in Sony's games business sector to the outside via the PlayStation entertainment platforms device.
Because users in Asia prefer to play more via smart phones in the space of minutes or a few times instead of spending more hours in front of TVs and play through the PlayStation, for this reason it seems logical that the intervention Sony for this segment.
The proceeds of smart phone games in Japan amounted to 4.21 billion dollars, most of the proceeds from games and entertainment platforms this digital another indicator shows the extent specifically Japanese and Asian market in general games smartphones interesting.
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